10x your career*
*with only 50 minutes a week on LinkedIn
Don’t get behind in your career just because you hate being on LinkedIn. You have worked hard to get where you are and you deserve credibility, visibility and advancement.
Do any of these sound familiar?
“I’m not good at talking about myself”
“I don’t even know where to start”
“LinkedIn feels too complicated and time consuming to manage”
“I’m not a good writer. No one would read what I write”
“I don’t even know what I would talk about on LinkedIn”
“I see others using LinkedIn but I could never step out in the way that they are. I’m too uncomfortable on social media”
“LinkedIn gives me the ick- I feel like everyone is just bragging about themselves”
You are not alone!
“How do I know that the posts I do won’t come back and be a liability for me later in my career?”
The LinkedIn Accelerator Program is designed specifically for you.
The LinkedIn Accelerator Program is an 11 point transformational program designed to give you all the tools you need to learn how to build, execute and manage your LinkedIn.
Our signature curriculum will equip you with the knowledge, tools and skills you need to never second guess your LinkedIn again. Never again will you have to suffer from imposter syndrome or wonder how to show up on LinkedIn. We have worked with thousands of people just like you. You have important things to say, and others want to hear it.
The reality is that if you are not using LinkedIn correctly you are leaving influence, money and power on the table. At Be the Brand we believe that if you don’t step out of your comfort zone and learn to talk about your work and the value that YOU bring to the table that no one will do it for you.
The good news is that here at Be the Brand we have coached thousands of people to gain the tools they need to 10x their career on LinkedIn and not stay in the backseat of their career.
Through our signature curriculum and training program we help you finally get the clarity and confidence you need to show up on LinkedIn.
Imagine If…
More people knew about your success and the work you do because of your LinkedIn presence.
You had a template and framework to make writing much easier and straightforward. You knew exactly what to say.
What Our Clients Are Saying
You had a strategy for content creation that actually worked. You could post more, think less and even enjoy the process.
You had more clarity on what truly matters on LinkedIn and how to bring your ideas, work and success to life.
You increased your network, visibility, credibility and authority all without having to spend hours of your time at your desk.
You had a well polished LinkedIn profile, that reflected the best of you and your career that people love to follow and contribute to.
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Alethia Jackson
SENIOR VICE PRESIDENT, ESG & CHIEF DEI OFFICER
“Partnering with Be the Brand has brought intention, visibility, creativity, and purpose to my online presence. Their thoughtful approach ensures that I am not missing out on opportunities to amplify the things that matter most.”
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Ashley Davis
FOUNDING PARTNER, WEST FRONT STRATEGIES
“Be the Brand has helped me not only not be scared of social media, but has empowered me to take ownership of my digital brand. Through our work together I have secured new opportunities, elevated my thought leadership and built new contacts.”
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Missy Edwards
FOUNDER, MISSY EDWARDS STRATEGIES
"Be the Brand has brought original and creative thinking for me and my social media platforms. Their innovative style creates impactful strategy and have me elevate my thinking and allow for new opportunities"
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Tizzy Brown
FEDERAL AFFAIRS, UBER
"The Be the Brand Digital Branding Workshop was a thoughtful, curated and high impact experience for our Global WIN Membership. Attendees walked away equipped with the necessary tools to help develop and elevate their personal, online brand."
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Kristi Rogers
CO-FOUNDER, PRINCIPAL TO PRINCIPAL
"My work with Be the Brand has helped me focus and define how I want to leverage social media. Having a dedicated team carry the mental load of my digital presence has been a game changer!"
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Marilyn Bowser
HEAD OF PEOPLE OPERATIONS, VITAL VOICES GLOBAL PARTNERSHIPS
“We had Be the Brand facilitate a workshop at a Vital Voices All Staff Retreat and it was impactful for our team. The interactive sessions empowered team members to embrace their unique perspectives and authenticity and strengthen our professional brands. The facilitators created a supportive environment for our diverse team. I highly recommend this workshop for any organization seeking to amplify their brand and empower their employees.”
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Susan Spencer
PRESIDENT, SUSAN SPENCER CONSULTING
“The brilliant team behind Be The Brand brought data-driven strategies and innovative thinking to my nonprofit client's social platforms. Be The Brand really got our audience—then built engaging content that hit all our goals and brought new energy (and eyes) to our channels.”
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Brent McClendon
PRESIDENT AND CEO, NATIONAL WOODEN PALLET & CONTAINER ASSOCIATION
“The three-month-long engagement we did with Be the Brand was nothing short of exceptional. The in-depth knowledge, practical insights and strategic guidance provided by Be the Brand have been instrumental in helping elevate the online presence of our team. The program was structured in a way that accommodates participants with varying levels of digital expertise, ensuring that everyone walks away with actionable takeaways. If you want greater insights into how you and your people can leverage digital to amplify your organization's messages, Be the Brand is the go-to resource.”
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Lisbeth Lyons
DIRECTOR, WOMEN IN PRINT ALLIANCE
“Be the Brand was a highly dynamic, informative and engaging Keynote at our Women in Print Alliance Annual Luncheon. The insightful session, filled with practical strategies and candid Q&A, resonated with our members at all career stages. Our attendees were able to immediately utilize the digital strategies learned during the session. I highly recommend Be the Brand for their expertise and commitment to helping professionals leverage digital to help accelerate their professional goals.”
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Kate Sours
FOUNDER AND CEO, EMPOWER STRATEGIES CONSULTING
“As an entrepreneur, developing a strong LinkedIn presence is important. Working with Be the Brand helped me ‘unstick’ some of the things that were holding me back while also giving me a strong strategy for how to manage my profile moving forward. As a business owner, my time is so limited, so I appreciated Be the Brand’s no nonsense approach to maximize efforts on LinkedIn in minimal time. Highly recommend working with them!”
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Amber Benzon
PRESIDENT AND FOUNDER, LEVEL UP
“As a founder, establishing a strong brand presence is crucial for me. Be the Brand helped me to establish the right tone and sustain a powerful strategy on LinkedIn. Highly recommend working with them!”
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American Cleaning Institute
“Be the Brand’s session at the American Cleaning Institute’s Annual Conference was an absolute game changer. Madeline’s expertise, insights and hands-on tools were invaluable in helping attendees understand the power of leveraging LinkedIn to build one’s personal brand. With practical tips and actionable strategies, attendees were empowered to enhance their digital brand and establish themselves as thought leaders. Perhaps the biggest value was having Madeline provide individual and live feedback to volunteers from the audience. I highly recommend Be the Brand for anyone looking to develop or elevate a successful and authentic online brand.”
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Lisa Camooso Miller
FOUNDER, FR PUBLIC AFFAIRS
"In only eight weeks I feel like the team at Be the Brand has already become an incredible thought partner to me. Within those weeks, I've reconnected with old colleagues, filled my podcast pipeline, and improved my LinkedIn engagement by almost 4%."
A smart personal brand is one that you’re in control of.
The best way to be in control of your personal brand is for you to create it.
How does it work?
The LinkedIn Accelerator Program by Be the Brand is a 11 part program that will teach you how to build your LinkedIn presence, rock your LinkedIn strategy and post with confidence. Join our program at the time that works best for you. We can’t wait to see you there.
1-year access to the complete Be the Brand Accelerator Curriculum. This includes ALL 11-Online Interactive Modules.
This curriculum is the EXACT curriculum that has helped thousands of professionals leverage their professional brand with confidence and ease.
Unique approach focused on confidence, accessibility and impact without the hustle
Custom-designed Be the Brand Accelerator Workbook. Digital to Print option available.
Additional Add Ons:
Option for 1:1 Executive LinkedIn Refresh with a Be the Brand Team Member. You will walk away from this 30 minute meeting with a LinkedIn Profile that you love and represents you well.
Option for a 1:1 Deep Dive into your personal brand with Founder, CEO Madeline Fetterly. Work alongside Madeline for a 30 minute executive thought leadership and brand building session.
Course Curriculum
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Welcome to the Online Be The Brand Accelerator Program
Kickstart your transformation journey with an introduction to the program that’s designed to elevate your personal brand. Understand the roadmap ahead and how each step will bring you closer to owning your unique digital presence. -
Strategize Clear and Achievable Goals for Your Digital Presence
Craft a powerful strategy by setting clear, actionable goals tailored to your brand vision. Learn how to align these goals with your long-term aspirations, ensuring every step you take is purpose-driven and impactful. -
Identify What Unique, Personal Qualities and Characteristics Set You Apart
Discover the core elements that make you stand out. This lesson dives deep into your personal attributes, helping you identify and articulate what truly differentiates you from others in your field. -
Personalize Your Brand Purpose
Your brand should be a reflection of your values, passions, and mission. Learn how to craft a brand purpose that resonates deeply with your audience, making your brand not just visible, but unforgettable. -
Leverage Your Unique Expertise to Build Your Brand Pillars
Use your distinct expertise as the foundation of your brand. This module teaches you how to create strong brand pillars that support your messaging and set the stage for long-term success. -
Build Your Personal Message House
Construct a compelling narrative that serves as the backbone of your brand. From your tagline to your elevator pitch, learn how to build a message house that communicates your brand’s story with clarity and confidence. -
Understand LinkedIn Best Practices to Maximize Your Efforts
Get the insider knowledge on LinkedIn best practices that will propel your brand forward. Learn how to effectively use LinkedIn’s tools and features to expand your reach and engage with your target audience. -
Refresh Your Current LinkedIn Profile
Transform your LinkedIn profile into a powerful branding tool. This lesson guides you through a comprehensive profile overhaul, ensuring it reflects your brand’s true essence and speaks to your professional ambitions. -
Gain Confidence in Your Ability to Sustain Your Digital Brand
Building a brand is just the beginning; sustaining it requires confidence and consistency. This module empowers you with the mindset and strategies to maintain and grow your digital presence over time. -
Accelerate Your Brand
Take your brand to the next level with advanced strategies that amplify your visibility and influence. Learn how to accelerate your brand’s growth and make a significant impact in your industry. -
Level Up – It’s Time to Be the Brand
You’ve laid the groundwork; now it’s time to elevate your brand to its fullest potential. This final lesson is about embracing your brand identity fully and stepping into the spotlight as the thought leader you are.
FAQs
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Currently our LinkedIn Accelerator is self paced to meet the unique needs of the amazing professionals in our network. You can start our program and work through it at the time that works best for you and your schedule.
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We are glad to be able to offer an unlimited number of spots, the more the better!
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You can secure your spot by paying for your full course tuition. Once you sign up you will receive your unique login code and can start right away!
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Our curriculum is designed for any working professional at any stage of their career who are seeking more clarity and confidence in managing their personal brand and LinkedIn. Whether you are just starting out, mid-career or senior career I know that this program has something for you!
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Yes! We love continuing this conversation over the phone. Please feel free to contact us at madelinefetterly@bethebrandcollective.com. We would love to talk to you!
Purchase The Course
Using your custom workbook, you’ll work through each of the 11 waypoints of this accelerator to chart your course to a better career.
In addition to lifetime access to the LinkedIn Accelerator Course, you will also receive a 1:1 Deep Dive into your personal brand with Founder, CEO Madeline Fetterly. Work alongside Madeline for a 30-minute executive thought leadership and brand building session.
In addition to lifetime access to the LinkedIn Accelerator Course, you will also receive a 1:1 Executive LinkedIn Refresh with a Be the Brand Team Member. You will walk away from this 30 minute meeting with a LinkedIn Profile that you love and represents you well.
In addition to lifetime access to the LinkedIn Accelerator Course, you'll also receive a 1:1 Executive LinkedIn Refresh with a Be the Brand Team Member AND a 30-minute 1:1 deep dive into your personal brand with Founder and CEO Madeline Fetterly.
